Data protection regulations

We appreciate your interest in our website. Protecting your privacy is very important to Schwender GmbH. Below we inform you in detail about the handling of your data.

Collection, processing and use of personal data

You can visit our site without giving any personal information. We only store access data without personal reference, such as:

– the name of your Internet service provider

– the page from which you visit us

– the name of the requested file

We collect, store and process your data for your inquiry and the contract execution, in particular for billing purposes and eventual subsequent warranty processing as well as for advertising purposes. Personal data is charged if you voluntarily provide it to us as part of your order or when opening a customer account or when registering for the newsletter. A transfer of your personal data takes place to service providers used by us in the context of the execution of the order.

Right to object to the use of data for purposes of advertising or market or opinion research

Of course, you can always refuse further use of your data for advertising and marketing purposes by simply informing us, without you incurring anything other than the transmission costs according to the basic rates. Nothing in this notice constitutes your consent to use your data for promotional purposes. If you object to the processing of your data, you can always revoke your consent by e-mail to or in writing to the Schwender GmbH, Rehleite 2, 95445 Bayreuth, Germany.

Right to information

According to the Federal Data Protection Act you have a right to free information about your stored data as well as a right to correct, block or delete this data. You can request by text form e.g. E-mail to or in writing to the Schwender GmbH, Rehleite 2, 95445 Bayreuth, Germany Get information about your data stored at Schwender GmbH and require correction, erasure or blocking of data.

E-mail advertising (with newsletter registration)

If you have subscribed to the newsletter separately, your e-mail address will be used for your own advertising purposes until you unsubscribe from the newsletter. The deregistration is possible at any time without incurring any costs other than the transmission costs according to the basic rates.

Use of cookies

On our website we use so-called cookies in order to make the visit to the website attractive and to enable the use of certain functions. Cookies are small files that are stored on your data carrier and that store certain settings and data for exchange with our system via your browser. This storage helps us to customize the website for you and makes it easier for you to use it, for example by saving certain input from you so that you do not have to constantly repeat it. Your browser allows you to restrict the use of cookies, which may cause our offer to cease to function or to be limited. Cookies can be deleted there too.

Session cookies

The session cookies are deleted after closing your browser.

Google Analytics

This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.

Browser plugin

You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link:

Objecting to the collection of data

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google’s privacy policy:

Outsourced data processing

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic data collection by Google Analytics

This website uses Google Analytics’ demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section “Refusal of data collection”.

As of: 21.03.2018